Privacy and cookies
This site measures as little as possible. What we do measure is set out below, in plain language: what it is, why it is there, and how to switch it off.
Who we are
Check je wijk (checkjewijk.nl) is an independent Dutch site that makes public data about every Dutch neighbourhood accessible. Questions about privacy, or a request about your data? Email info@checkjewijk.nl. We are the data controller for the processing described here.
What we measure by default — without consent
For our own visitor statistics we use Umami, which we host on our own server. In practice that means:
- no cookies, nothing stored on your device;
- no fingerprinting: we build no profile from your screen, fonts or other device characteristics;
- no cross-site tracking: we cannot see where you go before or after this site;
- aggregated counts only — how many people viewed which page, on what kind of device, from which source. Your IP address is not stored.
This does not identify individual visitors, so no consent is required and this measurement continues even if you decline below.
Google Analytics — with and without your consent
If you press ‘Accept’ in the bar at the bottom, Google Analytics 4 (measurement ID G-6R144KY8QE) measures your visit in full. There is one reason: to be able to work with advertising partners, who want to see traffic data from a recognised source before accepting a site. Google then sets cookies (_ga, _ga_*) and processes, among other things, your (truncated) IP address, the pages you view, your device and approximate location on its own servers. See Google’s privacy policy.
If you decline, or have not chosen yet, Google sets no cookiesand your visit is not measured as a visit. We use Google Consent Mode v2 for this: every consent signal is set to ‘denied’ by default until you choose otherwise.
But we want to be straight about what does happen. We use the variant Google calls ‘advanced’: the Google tag loads the moment the page opens, so before your choice and also if you decline. In that state the tag sends cookieless technical pings to Google. They contain the time, your browser (user agent), the page you came from, the state of your consent — and, unavoidably for any request over the internet, your IP address. Google uses those signals to statistically estimate how many visitors it is not allowed to measure. We see no individual data from this: our reports only show an estimated total.
Why we do it this way: without that estimate, the traffic figures advertising partners look at miss a large share of visitors. Google also offers a more restrained variant (‘basic’, where the tag only loads after ‘Accept’); we have deliberately chosen not to use it. If you would rather not have those pings either, a tracker blocker or your browser’s tracking protection stops them — this site works fine with those.
Advertising
Since 9 September 2026 the site carries advertisements, through Google AdSense. That requires consent, and Google asks for it itself: the dialogue you see on your first visit is Google’s own consent message, which complies with the European rules (TCF 2.2). You only get personalised advertising if you say yes there; otherwise Google shows non-personalised ads without cookies. What you choose in that dialogue also applies to the measurement described above. Your choice is stored in two Google cookies (see the table) and you can change it at any time via ‘Ad preferences’ at the bottom of every page.
The feedback form
If you send us something through the feedback button, we process what you enter yourself: your message, and — only if you fill in those fields — your email address or phone number, plus the page where you opened the form. It is emailed to our own inbox (info@checkjewijk.nl) so we can reply and improve the site; that is the only thing we use it for. We do not store your IP address — it is only used very briefly in memory to throttle abuse of the form. Want an earlier message deleted? A single email is enough.
Retention
- Your choice in the bar — 6 months, after which we ask again.
- Feedback messages — in our inbox until your question is handled and the improvement is made; after that we always delete them immediately on request.
- Umami statistics — aggregated, no personal data, so no retention period tied to you.
- Google Analytics events — 14 months at most; that is the longest period Google allows for this data.
Cookies and storage on this site
| Name | Purpose | Retention | Consent needed? |
|---|---|---|---|
FCCDCF, FCNEC | Cookies from Google's consent dialogue: remember what you chose for advertising and measurement, so we do not ask every time | Retention: 13 months | Consent needed? No — functional |
cjw-weights-v1 | Not a cookie but local storage in your own browser: your weighting of the scores. Never sent to a server | Retention: until you clear it | Consent needed? No — functional |
cjw-favorieten-v1 | Not a cookie but storage in your own browser: the neighbourhoods, districts and municipalities you saved yourself with the star. Never sent to a server | Retention: until you clear it | Consent needed? No — functional |
cjw-buurtwijzer-v1 | Not a cookie but storage in your own browser: the last state of the Neighbourhood Finder (which area, which measurements, which sorting), so you find it again when you go back. Never sent to a server | Retention: until you close this tab | Consent needed? No — functional |
_ga, _ga_* | Google Analytics 4: visitor measurement for advertising purposes | Retention: up to 2 years | Consent needed? Yes — only after ‘Consent’ in the dialogue |
Your rights
Under the GDPR you have the right of access, rectification, erasure, restriction and objection, and to data portability. Because we collect no data that identifies you by default, there is usually little to access — but do email info@checkjewijk.nl and we will look into it.
You can withdraw consent at any time, as easily as you gave it: at the bottom of every page. If we cannot resolve things together, you may lodge a complaint with the Dutch data protection authority, the Autoriteit Persoonsgegevens.
Changes
Last updated: 1 September 2026. We announce changes on this page; if they concern what we measure, we will ask for your choice again.